We have created a brand name, logo and identity for the new logistics company.
Punctuality, reliability and speed are the most important values in cargos transportation area. Whoever finds the shortest path is always in front of others.
In the form of a logo we symmetrically connected two silhouettes of Laika dogs. One of them faces the East, the other – the West. In this way we illustrated the goal of ‘Laika logistics’ – to become a strong chain of cargos transportation and forwarder, connecting the markets of Western and Eastern Europe.